Privacy Policy
GoBlueLife.com Privacy Policy Last Updated: September 1, 2007
At GoBlueLife.com we understand and share your concern about privacy. We want to assure you that GoBlueLife.com respects your privacy and treats your personal information with the highest standards of safety, security and confidentiality. To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. If you have questions regarding this Policy, you may direct them to privacy@gobluelife.com.
WHAT TYPE OF INFORMATION DOES GOBLUELIFE.COM COLLECT? GoBlueLife.com does collect demographic data and personal data to provide you a better internet experience.
Automatic Information We automatically track certain information based upon your behavior on our site. We use this information to analyze our users' behavior, interests, and demographics to better understand and serve our shoppers. This information may include the URL that you just came from, which URL you next go to, what browser you are using, and your IP address.
Cookies GoBlueLife.com does use cookies to identify you during your session, make our services easier to use and to store items in your shopping cart between visits. However, we do not keep any of your personal details on cookies. We simply store your Customer ID (just a number) in cookie format. This Customer ID does not correlate to any of your personal information. We also store your first name on cookie format to personalise this website. This cookie is only present if you have not registered as a member of our site. If you are a member, then the only cookie that we use is the Customer ID cookie.
Personally Identifiable Information This is information that you provide to us that is specific to you. We collect information such as your name, phone number, billing information, shipping information and other personal information as indicated on the forms throughout our site. You provide such information when you:
- Make a purchase
- Create an account
- Provide ratings or testimonial feedback
- Give or redeem a gift certificate
- Subscribe to our newsletter
- Participate in a survey
- Register at our website
Where possible, we indicate which fields are required and which fields are optional. You can always choose not to provide information, but you may not be able to use a particular service or feature.
HOW WE USE THE PERSONAL INFORMATION WE COLLECT We will never sell, rent, or barter your personal details in any way with any other company. All data collected is for our internal use only, except during the purchase process, we will share your information with certain intermediaries (e.g. UPS, Distributors, Product Manufacturers) strictly to process and ship your order. Specifically we use the personal information you provide to:
- Fulfill requests for products, services and/or information
- Provide customer service
- Offer new products or services
- Measure and improve the effectiveness of our Site and our marketing endeavors
- Tailor our online offerings to your preferences
- Administer promotions or surveys
- Achieve other business purposes as permitted under applicable law.
EMAILS As a customer, subscriber, or contest entrant, you will occasionally receive e-mail communications about new GoBlueLife.com products, special offers we think you'll like and requests for feedback. If you want to stop receiving our emails or to specify the communications you prefer to receive, you may unsubscribe or edit your profile at any time. You can do this through any of our emails (Clear unsubscribe details are always shown in the emails), by visiting your account preferences page or sending us an email at customerservice@gobluelife.com.
SURVEYS We may from time to time post up surveys to measure your response to certain new additions to the website. As a rule, you are never forced to fill in these surveys. Furthermore, should you choose to fill in the surveys, you can choose to remain anonymous.
SWEEPSTAKES GoBlueLife.com will from time to time run sweepstakes on our website. Any information entered through these sweepstakes also complies with this privacy policy.
ACCESSING AND UPDATING YOUR INFORMATION You always have the opportunity to review and change the information you provide to us by logging into the site and entering in the new information yourself. You can edit your name, contact information and preferences by logging into the Your Account section of the site.
You may ask to have your account information removed from our active databases; however, because we keep track of past purchases, you cannot delete information associated with past purchases. Such information will be deactivated as soon as reasonably possible based on your account activity. Also, as a security measure we "back up" the data stored on our systems, and such prior information cannot be completely removed from our databases. Therefore, you should not expect that all of your personally identifiable information will be completely removed from our databases in response to your requests.
HOW WE PROTECT YOUR PERSONAL INFORMATION To help ensure the confidentiality of your personal information, GoBlueLife.com seeks to use security technology and procedures, which are reviewed periodically. We use encryption technology and Secure Socket Layers (“SSL”) in all areas where your personal and account information is required. This means that the personal information you submit to us via our Site is encrypted by your computer, and then decrypted again on our side, discouraging others from accessing your private information during transmission.
A SPECIAL NOTE ABOUT CHILDRENS PRIVACY You must be at least 18 years old to have our permission to use this site. We do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 18 years of age. If you are a minor, you can use this service only in conjunction with your parents or guardians. PRIVACY POLICY CHANGES GoBlueLife.com reserves the right to update or modify this Policy at any time. Any changes to the Policy will be effective immediately unless noted otherwise. You can tell when the Policy was last updated by checking the "Last Revised" date at the beginning of the Policy.
CONTACTING GOBLUELIFE.COM If you have further questions about GoBluelife.com's Privacy Policy or comments on how we can improve the GoBlueLife.com shopping experience, please do not hesitate to email us at privacy@gobluelife.com. Need more help? You can refer to our Help Center or email us at customerservice@gobluelife.com.
We always enjoy hearing from you and appreciate your business.
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